The Senior Category Manager will lead the Sourcing Strategy for M&A due diligence and help assist with the post-close integration of an acquired or divested entity. In addition, this individual will assist with Sourcing for various Marketing Agencies (Creative, Content, Brand, and Media) and work collaboratively with the business from the Sourcing pipeline and planning stages, including deal negotiation and execution. This role will report to the SVP of Sourcing for Marketing, M&A, Ventures, and Partnerships.
Following is a summary of the essential functions of this job. Other duties may be performed, both major and minor, which are not mentioned below. In addition, specific activities may change from time to time.
Develop a Due Diligence report for a prospective entity, which incorporates the Suppliers we will be inheriting through the acquisition or which would be impacted by the divestiture.
Develop and execute a strategy for M&A events which includes integration of the inherited or divested entity through project management, reporting, and execution.
Develop the Multi-Year Sourcing and Category Strategy for one or more of the following subcategories of spend: creative, branding, marketing software, content, and media sub-categories, including the future target state, applicable transition plan, and savings opportunities.
Socializing and Coordinating the Sourcing Strategy with the line of business partners and Executives
Establish Master Statements of Work with Agencies to support an agile yet structured contracting process utilizing Decideware for Scopes of Work.
Utilize the Decideware Scope of Work Tool for all applicable agencies.
Manage our Agency Compensation Benchmarking Process utilizing the Truist agency job role and creative asset set.
Move Content and Creative Agency Partners to Fixed Price Deliverable Based pricing where applicable, utilizing fixed fee benchmarks and data in Decideware.
Determine where applicable and execute agency audits (financial, invoicing, media, etc.)
Increasing diverse spending, as applicable.
Analyze pass-thru spending to ensure Agencies obtain the best pricing and terms on Truist’s behalf while identifying what should be sourced internally vs. through agency partners.
Required Qualifications:
The requirements listed below are representative of the knowledge, skill, and ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
A bachelor’s degree is required
5 to 10 years of relevant experience in either M&A due diligence and post-close integration or Marketing Procurement and Sourcing.
Ability to learn content quickly and apply a strategic lens to category spend
Ability to engage and communicate with internal and external stakeholders
Track record of success in supplier consolidation and driving spending to preferred suppliers
Subject Matter Expertise in strategic sourcing methodology and techniques specific to Marketing Agencies or M&A acquisitions or divestitures
Proficient written and verbal communication skills
Proficient project management and time management skills
Experienced negotiation and influencing skills
Self-motivated, with executive presence and presentation skills
Understanding of the creative process, content, and broadcast production.
Preferred Qualifications:
An MBA, Master's in Supply Chain, and industry certifications are preferred
Experience with the Decideware Scope of Work Tool and Agency Benchmarking Compensation Models.
Experience in Media Buying for Digital, OOH, Television, Radio, and Print